Since last week’s Supreme Court decisions in the ParkingEye and El Makdessi cases (see my last post), I’ve been reviewing the myriad of law firm alerts on the topic. There’s a massive difference between the best and the also-rans. Any article on a legal topic needs to consider the reader’s needs and interests first. The legal developments are interesting, but so what? In-house lawyers (the main readers) will ask “Why does this matter to me? What should I do differently when drafting agreements?” The alerts that try to answer those questions up front are the most likely to impress potential clients.